Things categorized as 'Sales/Marketing'
One Man’s Trash: Novartis Buys Nektar’s Pulmonary Division for $115M
After one of the most spectacular failures in pharmaceutical marketing history (Pfizer/Nektar's Exubera; inhaled insulin), Read More →
Do Gilead’s Earnings Spell The End of Large Sales Forces?
Gilead put up some pretty sweet numbers this quarter totally blowing away analyst expectations with both revenue and net income up over 25% each. Other high ...
Pharma Employees Favor Obama
Results are In: Pharma Favors Obama (Via Pharma Marketing Blog.) Interesting results but the conclusion is a bit flawed. The poll asks to what ...
Medical Schools Grades for Resistance to Pharma Marketing
Image via Wikipedia Only 21 of 150 medical schools surveyed by the American Medical Student Association ...
NanoHorizons Wins Second Funding Round
Image via Wikipedia NanoHorizons announced that it has raised approximately $6.7 million in a second round of funding from Penn Venture Partners, L.P., ...
Icahn Steals The Future of Enzon Pharmaceuticals
Enzon Pharmaceuticals, on the reported urging of uber-investor Carl Icahn, will spin off a NewCo along with the majority of the company's core ...
Sucampo and Takeda’s Amitiza Approved for IBS-c
On a disease sexiness scale from 0-100, chronic idiopathic constipation (CIC) and irritable bowel syndrome (IBS-c) are close to rounding out the bottom of ...
Elixir Hoping to Cash In On Sirtuins Too After GSK / Sirtris Deal
For the first time in almost 10 months, and not surprisingly, coming on the heels of the GSK / Sirtris buyout that occurred ...
Biotech/Pharma Competitive Intelligence
Introduction A significant chunk of my job in business development entails competitive intelligence and I've found the lack of biotech/pharmaceutical specific guide in this area a ...
Microbia Changes Name to Ironwood Pharmaceuticals
I wonder how much they paid for this marketing advice. It sounds like a golf course management company.








